Case study · Top-tier ecommerce · National fulfillment
Logistics and inventory allocation
Agent-assisted allocation across peak-season demand spikes.
Logistics and inventory allocation solution for a nationally ranked ecommerce retailer.
A nationally ranked ecommerce brand faced recurring stockouts on hero products while overstock accumulated in secondary nodes — especially during promotional windows and weather-driven demand shifts.
Spreadsheet-driven allocation could not keep up with intraday changes in carrier capacity, returns volume, and marketing-driven demand spikes.
Challenge
Planners needed recommendations they could trust and override. Leadership needed explainability, not black-box rebalancing. Integration with WMS and TMS systems had to respect existing batch windows.
Solution
We built an allocation layer that ingests inventory positions, inbound ASNs, demand forecasts, and carrier constraints — surfacing ranked transfer and replenishment suggestions with confidence and constraint annotations.
- SKU-level velocity and margin-aware prioritization
- Scenario modeling for promotions and supply disruptions
- API hooks into existing WMS workflows
- Dashboards for network health and exception queues
Impact
Operations reported fewer panic transfers, better alignment between marketing launches and available inventory, and faster resolution of exceptions — with planners retaining final authority on every move.
